What are crops and bleed?

What are crops and bleed?

What are crops and bleed?

I thought it would be great to give you some tips on providing your own print ready artwork. Some of my clients provide their own print ready artwork. I don’t just offer graphic and website design, but provide print solutions too. If you can provide your own print ready artwork, you may already know how to do this, but for those who are not sure, I am hoping you will enjoy these informative blogs.

This diagram explains what is required.

crops and bleed

If your design is not on a white background, then you need to provide {bleed} – this needs to be at least 3mm, the reason for bleed, is that when the job is trimmed, this area is trimmed off, so no important information or text should be in this area. You should also allow 3mm (at least) on the inside of the trim line – the {safe area} again no important information or text inside this area. This allows for the tolerances of the finishing process, should it move 1 or 2mm, your information is not trimmed off.

Without bleed you can end up with unsightly white areas where the image or colour hasn’t gone beyond the finished artwork. Get your graphic designer to help you create the perfect print ready file, ready for press.

Example – Business cards are 86 x 54mm finished size, the job should be supplied as 92 x 60mm to include the extra bleed area. Some software packages such as Indesign, Illustrator, Corel Draw and Quark Express have settings built in that when you save the file as a print ready PDF, you select crops and bleed – making sure you have added the extra bleed on the pasteboard of course. But if you are using Photoshop, you just need to make sure your image is oversize by 3mm all round. All images/photos/background design should extend into the bleed area. Use guides to help you see the different areas you are working with.

Crop marks – these are the marks used by the print finisher to cut your job to size. Most programs add these when creating the final print ready PDF. They are not essential, if you are supplying your artwork to a professional, they can apply them afterwards in their imposition software.

The most important thing is to make sure there is bleed.

Categories: Information / 406 words / 2 min read /

Flutterflies Design knows you have some questions.

Here are some of our frequently asked ones –

What are pantone colours?2021-03-17T13:40:22+10:30

Pantone colours refer to the Pantone Matching System (PMS), a colour matching system used by the printing industry. This helps make sure that colours turn out the same from system to system, and print run to print run. Pantone colours are also used when the CMYK colour breakdown can’t achieve that perfect colour that you require.

It is more costly to print with a pantone colour, compared to CMYK on a press/litho or printing digitally.

Use this helpful colour finder to find your perfect pantone colour.

How soon can you work on our design project with us?2021-03-17T13:33:22+10:30

Flutterflies Design are passionate about their work. For business or personal requirements – whether you are starting from scratch, need old designs revamped, or are after quality printing from your own print ready files, we are able to respond to all enquiries within 48 hours – once we have discussed what you need, we can then schedule you in.

Depending on our current work load, it can be as quick as getting in touch the same day to start the ball rolling. We try to accommodate all our clients requirements and schedules. If you have a tight deadline I will do my best to accommodate you. The more time you invest, the better the end results will be.

Don’t delay a moment longer, get in touch now!

What services do you offer?2021-03-17T13:44:57+10:30

Flutterflies Design offers a vast array of services, including, but not limited to logo design, business card design, stationery, flyers, postcards, envelopes, labels, magnets, signage, uniforms, website design, website hosting. You can view my services on this page, or check out my extensive portfolio too.

How much does it cost?2021-03-26T08:59:27+10:30

We are not an agency, you won’t be paying agency prices. There is just me in my studio, with very little overheads. I have an amazing team that works with me, from copywriters, website developers and IT support. We bring years of experience and value to each and every project.

All pricing can be tailored to your budget. I take pride in my affordability and my customer contact, you will be surprised in what we can offer you. I will always provide the best solution possible for your next marketing project and your specific needs. Just get in touch for a FREE quote.

Can you work with the files I already have?2021-03-17T13:46:56+10:30

Absolutely. If you have worked with a previous graphic designer, you should have access to the working files – just ask them to forward them to you and then we can work with you on what you require. If you can’t get hold of these files, we can recreate what you need, or completely start again and create a new design and concept for you.

We use InDesign, Illustrator and Photoshop. We can assist you with what files are required.

You may have a print ready PDF, we can extract files from that too.

Just fill in the form above and start the ball rolling.

How do I know if you are a good graphic designer?2021-11-10T16:05:29+10:30

I have been in the printing industry for over 33 years. Since I left school in fact! It is all I have ever known! As I started in print, I know the processes and what is required when putting together artwork files for going to press – this is a huge advantage.

Having worked with many business clients over the years, both in my own business and working for an employer in the print industry, so the knowledge I have is very extensive. My experience and skill set enables me to work with you right from the start of concept creation, through to execution, whether it be full brand identity, logo design, print or web design.

You can read what my clients say, word of mouth is definitely a good way to find out about someone’s abilities.

Google Reviews 

Facebook Reviews

True Local Reviews


Plus you can also read more about me on this page.

If I see something I like somewhere else, can you replicate it?2021-03-17T13:48:47+10:30

No, we wouldn’t copy someone else’s design. But we would get an idea of the type of design/style you like and this helps us to produce something that is within your vision.

Let’s Make Things Happen.

Pick up the phone or maybe a catchup over a coffee?

“I can’t wait to help bring your next design project to life. Are you ready to take the next step to build your brand, I can work with the files you have to develop your business or come up with a fresh new design.”

Jenny Wickham

l love to create, it’s my passion & it makes my heart happy!

Book a Free Consultation

Call me 0439 488 305

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